Carear profile

How we tell our stories affects the decisions people make.

Modern marketing focuses on listening first, then responding specifically. Focusing on people, I build strong, sincere connections with colleagues and business partners for more effective teamwork and accelarated success.

Top 50 CMO's to watch

Global Telecoms Business

Key words - executive leadership, P&L responsibility, global team leadership, marketing strategy, planning, budgeting, rebranding, cultural change, vision and values, creative, visual identity, team building, mentoring and development, public relations (PR), investor and stakeholder communications, brand management, brand architecture , vision and values, negotiating agency and outsourced vendor relationships, market driving strategy, B2B marketing, online digital and social media, international organisations , Africa, Asia, EMEA, North America, telecoms, media, IPTV, energy, mining, renewable, sustainability, environmental impact, LCA.

Creating strong brands with a small budget involves strategically using resources for maximum impact.
Aligning global marketing teams with clear communication and unified objectives enhances productivity.
Investing in talent development and strategic planning is essential for building world-class marketing teams.
Continuous evaluation and adaptation align marketing functions with business goals.
Emphasising simplicity of messaging for clarity and impact.